Businesses near Dundee’s V&A are starting to feel a “ripple effect” from the buzz around the new museum.
The spectacular building on the city’s Waterfront has welcomed more than 100,000 people in its first month.
And other tourist attractions including HMS Unicorn and the RRS Discovery have already recorded higher visitor numbers.
Business owner Jade Beatson launched her clothing business Little Lies on Union Street on the same day as the V&A opened.
The 29-year-old said her firm had been based in Perth as an online operation for the last three years, but the arrival of the V&A had “influenced” the decision to relocate to Dundee.
She said: “Tourists have been coming into the shop in recent weeks after visiting the museum.
“The footfall has been incredible since we arrived, not only to our business but the street as a whole.
“Within the first two weeks we had people coming into the store after visiting the V&A.
“With visitors coming from all over the world we’ve been able to offer online delivery to our international customers.
“I think it has rejuvenated retailers in the area.
“Our premises were improved before we moved in and other businesses on the street have taken similar steps.
“They have also spoken about an increase in footfall.”
Dave Blair, co-owner of the Quirky Coo, moved into Union Street in 2013.
He said the arrival of businesses such as the Malmaison and the V&A had been “contributing factors” to moving to the area.
He said: “We’ve absolutely noticed an increase and things have been really impressive.
“We’ve heard a lot of different accents from all over.
“People who have moved away from Dundee have said they are happy to see the arrival of the V&A.”
Despite setbacks in the Waterfront redevelopment, Dave said he always remained “positive” about what it could bring to the area.
He added: “The V&A had been touted when we moved in and the Malmaison was also discussed by that point.
“When talking about opening the premises we discussed the options of opening in Stirling or Perth. We knew Dundee was on the up and it was a one–way decision from there.
“I was always keen that it would have a positive impact and a ripple effect on the surrounding area.”
Also benefitting is The Bank Bar on Union Street.
Owner Susan Russell said: “It has certainly been busier.
“We have had a lot more variety of customers and lots of tourists and visitors so it’s been good.
“I would say most days we are full not long after we open up.
“It is good to see Dundee doing so well.”
Adam Morrow, assistant manager at The Wine Press, said: “We have noticed a really large increase in footfall and, for us, there have been more diverse groups of people dining.
“The opening has absolutely benefited the business – especially during the day.
“The Waterfront is becoming more of an intriguing area for people and there’s a constant stream likely to pop in.
“It’s possible that we may get more staff if it continues to be this busy.”
Katrine Usin, of The White Goose, said: “We have had more customers and most people we chat to say they’ve just been to the V&A or they’re visiting it later.”